The platform will focus on selling NFTs with historical moments in politics, sports, journalism, entertainment and fashion industries with physical reproductions for premium token versions.
Digital artist Michael Winkelman, known under the pseudonym Beeple, has announced the launch of a non-exchangeable token (NFT) marketplace called We.new.
The Ethereum-based marketplace has been supported by US magazine TIME and record labels Universal Music Group and Warner Music Group.
" this is another use case for NFTs completely separate from digital art. as i mentioned many times in interviews, this technology is EXTREMELY broad and flexible and we are at the absolute beginning."
The first We.new auction will take place from 2-5 July. The auction will feature NFTs commemorating British professional tennis player Andy Murray's 2013 Wimbledon Grand Slam final victory.
According to The Verge, collectors will be offered five versions of the non-exchangeable tokens at prices ranging from $49 to $4999. The purchaser of the limited-edition NFT will play tennis with Murray and receive two tickets to the Wimbledon final in 2022.
Earlier, cryptocurrency exchange Binance launched its own non-exchangeable token platform.
In June, NFT marketplace Rarible raised $14.2 million to create a networking protocol. It will help users create their own projects with non-interchangeable tokens.